Businesses can make their website more visible when potential clients search for products/services related to their brand on search engines such as Google by improving their site's search engine optimization.

Search Engine Optimization

SEO Services from Olumii

Businesses can make their website more visible when potential clients search for products/services related to their brand on search engines such as Google by improving their site's search engine optimization.
To improve your website or blog's position in search engine results, there are certain key elements that we need to implement. Below are some of them:

On-page SEO

This is all about improving each web page on your site. It comprises of headings and subheadings, internal linking, and images and alt-text.

Off-page SEO

This refers to obtaining links to the page you're attempting to optimise from other websites and pages on your own website. This includes online communities, influencer outreachs, link building, and content marketing.

Technical SEO

Increasing the effectiveness of your website generally on search engines.This covers website architecture, rendering, indexing, and crawling.

Results Your Business will Reap

Although SEO may require a lot of time and work, the rewards are ultimately worthwhile. Here are a few of its benefits:

More customers

When your website uses targeted keywords that are often used by your prospective customers, your business will become more visible to them.

Builds credibility

Having a higher Google ranking immediately increases your brand's legitimacy. People will trust you if Google does.

SEO helps generate more leads

With SEO you can create leads and turn them into sales by improving your homepage and product contents with relevant keywords, maintaining an active social media presence, and gaining trust.

How can Olumii help you?

To keep your business ahead of its competitors and increase conversion, we'll be concentrating on a few important SEO factors.



Keyword
Research and Quality SEO Content: The value of content for SEO cannot be emphasized. We'll develop engaging and educative content for your clients. Your headings, subheadings, and body text will all include your targeted keywords. Also, keyword research tools will be used to discover the most important keywords for your company.

Metadata
SEO Optimization: Olumii will ensure that your metadata is optimized for the target keywords as search engines rely on information like title tags and meta descriptions to determine the theme of your website.

Internal
linking: To make your website well-structured and user-friendly, this will be used to connect one webpage to another.

Image
SEO Optimization: We'll use meaningful file names, alt tags, and descriptions while also optimizing the file size of your images.

Guest Blogging: In exchange for a hyperlink to your website, a well-written blog post for another website will be made. in order to assist you in constructing credible backlinks to your website, which could enhance your search engine placement.

H.A.R.O
(Help A Reporter Out): Using this as a medium, sources are made available to bloggers and reporters for their posts. We will raise your brand's visibility while creating backlinks to your website.

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Competitor Research and Analysis: Olumii will study your competition to learn what they are doing to dominate search engine results. This knowledge will be needed to make well-informed choices concerning your own SEO approach.

Internet
Ads: to enable you reach a larger audience and increase site traffic, internet advertisements such as Google AdWords will be leveraged.

Press
Distribution: To attract more clients, press releases about your business will be sent out to several high authority news sites.

Site
Load Time: Your site's performance may be adversely affected by a slow-loading website. We can speed up the load time of your website by utilizing cache, content delivery networks (CDN), optimizing images, and reducing http requests.

Mobile-Friendliness:
By implementing a responsive layout and optimizing website speed, are some of the ways your website can be made to be mobile-friendly. Resulting in it becoming more accessible and easy to navigate.

Crawl
Error Identification: Crawl errors hinder search engines from properly reading your website, which has an impact on its accessibility and ranking. Crawl errors on your website will be found and fixed using tools such as Google Search Console.

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Keyword Cannibalization: when different pages on your website focus on the same keyword, they compete with one another which confuses search engines, resulting in keyword cannibalization. To find and fix cannibalization problems, a keyword audit will be done.

Audit:
your site will be regularly audited to find and address technical and content-related problems that are hurting your website's performance.

Duplicate
Content Audit: Duplicate content might cause search engines to become confused and lower the rating of your website. To prevent this, a duplicate content audit will be performed to find and address any cases of duplicate content on your website.

Local
SEO: For businesses with an offline location, your website will be prepared for local search. Olumii will ensure that you are optimized for Google My Business, active on social media and that Google My Business is updated with your posts. Further, we will ensure that the web versions of your name, address, and phone number are accurate, online directories and citations are optimized, a local SEO audit is performed, and internal linking structure is improved.

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